google

How referral traffic improves your rankings in Google

Posted By Andy, September 5th, 2011

Linking is key. That statement, in the world of SEO, is like saying you need oxygen to breathe, its obvious – however, there have been many different arguments towards the benefit of linking in terms of referral traffic to help influence rankings within Google. I conducted a test some time ago and wanted to share the results within this blog entry. This data will hopefully highlight the benefits of obtaining links that provide a high volume of referrals and that this click through data influences rankings within Google.

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20 Million Unique Visitors in 3 Weeks for Google+

Posted By Becky, July 26th, 2011

Google plus logo google+ logoComScore Inc. has reported that fledgling social networking platform Google+ has acquired over 20 million unique visitors in its first three weeks (June 29, 2011 – July 19, 2011). This is an impressive increase of 82% from the previous week and 561% vs. two weeks prior. (more…)

The importance of Google Local Search

Posted By Garry, September 27th, 2010

Cloud computing and Google’s move to localisation and mobile search will have a profound impact on how consumers search. People will be searching locally, more frequently, for more relevant results. This will have an increasing impact on local business sales.

Already, there are over 400 million local searches every month and growing. (more…)

How Google (and other SEs) crawl and ranks PDF files

Posted By IP-Author, October 28th, 2009

There is one common thing that link web 2.0 users: the necessity to take part of this new fantastic world contributing to it, inserting web pages, picture, documents, comments and so on. So it’s not rare to see emerging web sites containing tons of new material rather than a forum at the top of the SERPs. And it’s not rare to see different type of documents rather than a standard web page. Documents like a Word file, Power point presentation, PDF etc. (more…)

How does Google read flash?

Posted By Andrew Mabbott, June 24th, 2009

FlashAs Daniel identifies in his recent post, Google is indexing increasing quantities of flash content, and returning such content further up the search results. This raises the question of what web designers can do to see how google will experience their flash content.

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Google your way around the UK with Street View

Posted By Andy, March 20th, 2009

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Recently, Google has unveiled its street view platform in the UK. Originating in the USA first, Google Street View offers users a 3d view of streets and cities. With Street View you can navigate along hundreds of thousands of roads, exploring in great detail using the navigation features to travel down any road, close, avenue, dual carriage way, or motorway of your choice.

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