Intelligent Positioning client and Italy’s largest airline, Alitalia has reported that their online traffic has increased substantially over the last 12 months, so much so that this has contributed to revenue increases for the group. Revenues in the first 8 months of 2012 have gone up by 30%, a proportion of this has been attributed to better search engine presence in Google UK and Google IT. (more…)
Your website needs more than traffic. Most websites, and the internet as a whole, are geared around driving traffic, but like any business you need to think about your brand, customer retention and conversion. Effective SEO copy will help improve your rankings while ensuring that those all-important human visitors are persuaded to convert while on your pages. (more…)
Redirects are used worldwide by millions of web technicians and marketing specialists on a day to day basis. Using a redirect you are able to change the location of a page on the website whilst maintaining the integrity of the website and the position of the moved pages.